Search results for Hub Entertainment Research

Data from Hub Entertainment Research revealed that the launch of Amazon Prime Video’s ad-supported tier has shaken up the streaming advertising ecosystem.

A study by Hub Entertainment Research revealed that Smart TV ownership increased, though new techs are gaining terrain.

These findings stem from a recent study undertaken by Hub Entertainment Research. The research suggests access to sports does indeed strongly influence viewers’ choice of platform.

With Prime Video's new ad tier, users must pay an additional fee for the premium service. A recent study by the consulting firm Hub Entertainment Research sheds light on user sentiments regarding these advertisements.

Gen Z devotes as much time to gaming, social media, and non-premium video as they do to traditional TV and films, according to Hub Entertainment Research’s latest report.